The mark consists of the capitalized word "AVOLAB," the word changing shades of green, going from green at the "A" to light green and back to green again at the "B", with the outer portion of the light green "O" in the shape of a scientific flask tilted to the right with 7 various sized orange bubbles inside and 3 above, the center of the "O" also being orange, all above the orange drawing of half an avocado juxtaposed against another avocado, with the words "by Avocados" to the left of the drawing and "Mexico" to the right of the drawing in big bold orange letters, the word "from" in orange just above and to the left of the avocado drawing, with twelve orange triangle shapes just underneath the "Avocados" and "Mexico" words. White represents background and is not claimed as a feature of the mark.