The mark consists of a square box with a white background that takes up one-third of the overall square, the title line reads "Smell" in blue text, a graphic of orange circle with white lines creating a smiley face, and "Taste" in blue text, on the next line is "PREFERENCE TEST" in blue text that are in all capital letters. The bottom two-thirds of the square has a blue background, with three white rectangular stacked boxes that are located on the left side of the bottom portion of the square. The word," Pleasant," is in the top box, "Neutral," is in the middle box, and "Unpleasant" is in the bottom box, all words are in blue text. To the right of each term and within each rectangular box is a box. The top box includes two orange plus (++) symbols, in the middle box, is one orange plus symbol (+), and in the bottom box is an orange forward slash (/) mark. To the right of the top white rectangular box is the word, TAKE, in all white capital letters, to the right of the middle rectangular box is the word, TAKE, in all white capital letters, and to the right of the bottom rectangular box is the word, DON'T TAKE, in all white capital letters. The entire square is outlined in a thin blue line.