(Based on Use in Commerce) Individual coaching and organizational consulting in the field of lifestyle management, wellness programs, fitness progression, exercise counseling, heart rate analysis and accountability sessions; Personal fitness training in the nature of fitness assessment, one-on-one workouts and group workouts; Physical fitness instruction; Physical fitness consultation; Personal fitness training services and consultancy; Physical fitness training of individuals and groups; Providing personal training and physical fitness consultation to corporate clients to help their employees make physical fitness, strength, conditioning, and exercise alterations in their daily living; Educational services, namely, conducting classes, seminars, conferences, workshops, retreats, and camps in the fields of wellness, physical fitness, lifestyle management, and environmental wellness, and distribution of training material in connection therewith; Consulting services in the fields of fitness and exercise; (Based on Intent to Use) Developing and overseeing classroom and outdoor environmental education programs, nature therapy and horseback experiences; outdoor leadership training