Downloadable music files; Pre-recorded electronic media devices featuring music excluding gaming apparatus; Pre-recorded non-musical electronic media devices featuring text, images and video content excluding computer software; Magnetic cards, namely, magnetically encoded loyalty cards, reward cards, point cards, membership cards; Magnetically encoded credit cards; Downloadable electronic publications in the nature of downloadable e-books in the field of consumer loyalty programs; Apparatus for recording, transmission or reproduction of sound and images; Portable media players; Portable apparatus for transmission of communication; Downloadable computer programs for use in connection with consumer loyalty programs and loyalty cards used to access and use loyalty points; Downloadable computer programs regarding customer loyalty program and loyalty cards, featuring software for use in tracking loyalty points and making purchases with loyalty points; Downloadable computer programs for the management and retrieval of electronic coupons in the nature of stored value cards, loyalty cards, rewards cards, points cards, membership cards; Downloadable computer programs, namely, downloadable virtual point cards for providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Downloadable computer programs for issuance of electronic gift cards and electronic consumer coupon; Downloadable computer programs for storing of electronic gift cards and electronic consumer coupon; Downloadable computer programs for the online ordering, delivery ordering, sale, advertising, and marketing of products and services; Downloadable computer programmes for document management; Recorded computer programmes for document management; Downloadable operating system programs; Recorded operating system programs; Downloadable computer game software; Recorded computer game software; Downloadable computer software for use in connection with consumer loyalty programs and loyalty cards used to access and use loyalty points; Downloadable computer software regarding customer loyalty program and loyalty cards, featuring software for use in tracking loyalty points and making purchases with loyalty points; Downloadable computer software for the management and retrieval of electronic coupons in the nature of stored value cards, loyalty cards, rewards cards, points cards, membership cards; Downloadable computer software, namely, downloadable virtual point cards for providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Downloadable computer software for issuance of electronic gift cards and electronic consumer coupon; Downloadable computer software for storing of electronic gift cards and electronic consumer coupon; Downloadable computer software for the online ordering, delivery ordering, sale, advertising, and marketing of products and services; Computers; Card reading equipment; Point-of-sale terminals; Touch pads; Downloadable electronically encoded gift cards; Downloadable electronic consumer coupon from a global computer network