The mark consists of An image of a larger central circle laterally dissected by the word "CLAIMOLOGY" in all capitals, "CLAIM" is gray and "OLOGY" is light teal, with "(noun) the art, science and application of fair insurance claim settlement" in lower case directly underneath in dark grey lettering. The larger central circle has two smaller circles, one on the right and one on the left, connected to the larger circle on the upper half of the larger central circle and two smaller circles, one on the right and one on the left, connected to the larger circle on the lower half of the larger central circle. The "Y" at the end of the word "CLAIMOLOGY" has a teal and dark grey butterfly with it wings open sitting on the right branch of the "Y", all superimposed upon a white background.