Downloadable software for optimizing the allocation of marketing and advertising budgets within companies to their most effective use; media content, namely, downloadable reports that show optimization and simulation results; downloadable databases in the field of marketing effectiveness statistics and brand tracking statistics

Advertising, marketing and promotional services; business analysis, research and information services; business assistance, management and administrative services; retail store services featuring computer software; administrative purchase order processing; administrative processing and organising of purchase orders within the framework of mail order services; administrative processing of computerized purchase orders; administrative processing of purchase orders; administrative processing of purchase orders placed by telephone or computer; administrative processing of purchase orders within the framework of services provided by mail-order companies; administrative services relating to dental health insurance, namely, administration of employee benefit plans concerning dental health insurance; advertising of the services of other vendors, enabling customers to conveniently view and compare the services of those vendors; advisory and consultancy services relating to the procurement of goods for others; advisory services for preparing and carrying out commercial transactions; advisory services relating to the purchase of goods on behalf of business, namely, providing advice to consumers regarding the selection of products and items to be purchased; advisory services relating to the purchase of goods on behalf of others, namely, providing advice to consumers regarding the selection of products and items to be purchased; arranging business introductions relating to the buying and selling of products, namely, arranging of trading transactions and commercial contracts; arranging commercial transactions, for others, via online shops; arranging of presentations in the nature of special events for business purposes; arranging of trading transactions and commercial contracts; automatic re-ordering service for business, namely, order fulfillment services; bidding quotation; brokerage of name and address based lists, namely, mailing list brokerage services; business administration services for processing sales made on the internet; business advisory services in the field of selling products and rendering services; business consultancy relating to costing of sales orders; consultancy services in the field of procurement of goods and services; consulting in sales techniques and sales programmes; electronic commerce services, namely, providing information about products via telecommunication networks for advertising and sales purposes; information about sales methods; intermediary services relating to advertising, namely, preparing and placing advertisements for others; cost price analysis services; price comparison services; provision of web pages to and for third parties featuring business information on marketing spend optimization; provision of web pages to and for third parties featuring marketing information in the nature of data-driven recommendations on marketing decisions

Consultancy services in the field of information technology for designing information systems; creating and designing website- based indexes of information for others using information technology; creating and maintaining computer sites, namely, web sites for others; creating and maintaining web sites for others; creating and updating of home pages for computer networks; creating web pages for others, namely, creating electronically stored web pages for online services and the internet; creating home pages for others; creating of home pages for computer networks; creating, designing and maintaining web sites; creation of web pages for third parties; provision of web pages to and for third parties featuring online non-downloadable software for generating data-driven recommendations on marketing decisions; creation of internet web sites; database design and development; designing and creating web sites for others; design and development of testing and analysis methods in the field of information technology; design and maintenance of computer sites for third parties; design and maintenance of web sites for others; design and testing for new product development; design feasibility studies in the field of new technologies; design of computer databases; design of home pages; design of homepages and websites; design of information systems in the nature of computer databases relating to management; design services relating to data processors, namely, computer hardware design; design services relating to data processing tools, namely, design of computer databases and data import routines; design services relating to computer hardware and to computer programmes, namely, computer hardware and software design; design services relating to the development of computerised information processing systems, namely, computer hardware and software design; designing and developing webpages on the internet; designing and implementing network web pages for others; designing and implementing web sites for others; development, design and updating of home pages; product development consultation; providing information in the field of product development; web site design and creation services; website development for others; website development services; it services, namely, information technology consulting services; providing online non- downloadable software for optimizing the allocation of marketing and advertising budgets within companies to their most effective use