Downloadable software for allowing users to create customized pages featuring game player information, including information regarding a player's identity and game-related preferences, virtual currency, virtual goods, and other digital materials; Downloadable software for allowing users to trade virtual goods with one another; Downloadable software for the collection, designing, producing, editing, modifying, organizing, storing, transmission, and sharing of computer and video games and computer and video game related audio-visual content, namely, player avatars, player accessories and other game elements; Downloadable software for sending and receiving electronic messages, graphics, images, and audio, audio-visual and interactive content via the Internet and global communications networks regarding video game avatars; Downloadable virtual goods, namely, computer programs featuring products, clothing and accessories for player avatars and virtual currency for use in online virtual worlds; Downloadable virtual reality software for playing video games; Downloadable computer software for video games; Downloadable video game software

Providing a website featuring entertainment information in the field(s) of computer and video games and computer and video game related audio-visual content and virtual goods; Entertainment in the nature of competitions in the field of computer and video game competitions and collaborations among multiple players; Entertainment services, namely, arranging and conducting of competitions in the field of computer and video game competitions and collaborations among multiple players; Entertainment services, namely, providing on-line computer games; Entertainment services, namely, providing on-line, non-downloadable virtual goods, namely, player avatars and decorations, accessories, clothing and enhanced functions for player avatars for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing on-line, non-downloadable virtual currency in the nature of tokens that can be accumulated, exchanged and traded for computer and video game related audio-visual content and virtual goods for use in virtual environments in the nature of computer and video games created for entertainment purposes; Entertainment services, namely, providing online video games; Entertainment services, namely, providing temporary use of non-downloadable computer games; Entertainment services, namely, providing temporary use of non-downloadable video games; Entertainment services, namely, providing temporary use of non-downloadable computer learning games; Non-downloadable electronic publications in the nature of online manuals and user guides in the field of computer and video games and computer and video game creation; Providing a website featuring non-downloadable game software; Providing on-line computer games; Providing online non-downloadable game software

Providing temporary use of on-line non-downloadable software for designing, creating, editing, modifying, compiling, storing, purchasing and sharing of computer and video games and computer and video game related audio-visual content, namely, player avatars, player accessories, and other game elements; Providing a web site featuring temporary use of non-downloadable software for playing computer and video games and interacting with associated computer and video game related audio-visual content and virtual goods; Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking services in the field of computer and video games; Computer services, namely, creating an on-line community for registered users to engage in social networking in the field of video games; Software as a service (SAAS) services featuring software for the design, production, editing and publishing services for computer and video games and computer and video game related audio-visual content, namely, player avatars, player accessories, and other game elements; providing customized online web pages and data feeds featuring user-defined content and computer and video game information; Software as a service (SAAS) services featuring software for allowing  users to create customized pages featuring game player information, including information regarding a player's identity and game-related preferences, virtual currency, virtual goods, and other digital materials; Software as a service (SAAS) services featuring software for allowing  users to trade virtual goods with one another