The mark consists of the wording "MEXICALINA" in white stylized font inside a red banner, superimposed over a yellow circle with decorative borders, with black and white concentric circles inside, then a red circle, then a white circle with a red, orange, and yellow sun superimposed over a green rectangle, above a yellow and gray ruler, and between three yellow wheat kernels and a black and white doll wearing a yellow hair pin, a red scarf, an orange and red shirt, and green and red skirt, with brown sandals, all against a white background.