Assistance, advisory services and consultancy with regard to business planning, business analysis, business management, business organization, marketing and customer analysis; Order fulfillment services; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Providing incentive award programs for customers and employees through the distribution of prepaid, refillable stored value cards and gift cards for the purpose of promoting and rewarding loyalty; Incentive award programs to promote the sale of products and services of others; Business administration of consumer loyalty programs; Business management, advisory, and consultancy services, namely, providing business advice and information based on data gathered from the monitoring of electronic commercial and consumer financial transactions to detect, model, manage, and remediate fraud

Financial transaction services, namely, providing secure commercial and consumer transactions and payment options; Merchant payment processing services, namely, authorization of payment transaction, and payment transaction processing; Financial transaction services, namely, providing secure commercial and consumer transactions and payment options using a mobile device or at an e-commerce or merchant physical point of sale; Financial services, namely, providing electronic transfer of a virtual currency for use by members of an on-line community; Gift card and e-gift card payment transaction issuance, management and processing services

Providing temporary use of non-downloadable cloud-based software for planning, management, and execution of marketing and marketing campaigns and for managing and conducting direct response to marketing campaigns; Providing temporary use of non-downloadable cloud-based software for financial transaction and payment processing services; Providing temporary use of non-downloadable cloud-based software for conducting and managing order fulfillment services; Providing temporary use of non-downloadable cloud-based software for loyalty incentive program management and loyalty incentive program management payment processing; providing temporary use of non-downloadable cloud-based software for loyalty coupon payment processing services and management; Electronic monitoring of electronic commercial and consumer financial transactions to detect, model, manage, and remediate fraud; Providing internet based data capture services that enable the exchange of information via the internet from merchants to banking institutions