Downloadable computer software and software applications for the purposes of web optimization and the provision of personalized internet content based on an individual's internet use; Downloadable computer software to enable the creation, managing, targeting, tracking, analyzing, and servicing of advertising and marketing content and campaigns via mobile, web sites, online and interactive media and computer networks

promoting the goods and services of others by providing links to websites or mobile applications of others; promoting the web sites and mobile applications of others which feature advertisements for the third party goods and services provided on a global computer or mobile network; dissemination of advertising matter; dissemination of advertising for others via the internet; provision of business information and data in the field of website optimization; provision of business information relating to the provision of personalized internet content based on an individual's internet use

Application service provider (ASP) and Software as a Service (SaaS) featuring software to upload, store, manage, track, analyze, and prepare reports on data about marketing and promotional efforts, sales, customers, information related to customer relationship management in the nature of information about purchases and returns by individual customers, customer support initiatives and e-commerce transactions, said software for use by those offering retail store services; technological services, namely, the research and design of software applications in the fields of website optimization and for use in the provision of personalized internet content based on an individual's internet use; provision of online non-downloadable software applications for use in website optimization and for use in the provision of personalized internet content based on an individual's internet use; technical advisory and consultancy services for all of the aforesaid services; technical support services, namely, installation, administration and troubleshooting web and database applications and monitoring of network systems in the field of website optimization