The mark consists of a circle resembling a stamped seal with the word "THE" centered and written on a slight incline at the top in uppercase letters and underlined with a swoosh and underneath the word "THE" is the word "SALTY" centered and written in stylized capital letters with printer's shaded letters and underneath the word "SALTY" is the word "donut" written in cursive lowercase letters. Underneath the word "donut" is an em dash. On the inner rim of the circle's circumference in the top half are the words "ARTISANAL DONUT SHOPPE" written in uppercase letters with a space in between each letter and two spaces in between each word and on the bottom inner rim of the circle's circumference are the words "& COFFEE BAR" written in uppercase letters with a space in between each letter and two spaces in between the words and in the center rim of the circle's circumference separating the two phrases on the left and right are a series of 7 dots separated by spaces.