Online media monitoring services to collect and analyze online social media data, content and information for marketing, advertising, branding and business purposes; Market research and analysis services, namely, the provision of online social media monitoring and analysis services; Consulting services in the field of online social media monitoring and analysis for business or commercial purposes; Business management services, namely, providing information, data asset and brand management services; Providing business information services in the fields of brand measurement, advertising effectiveness and public opinion monitoring; Providing business information in the field of online social media; Business consultation services, namely, social media strategy, managing and enhancing customer care through social interactions and managing and enhancing customer relationship management; Business monitoring services, namely, tracking web sites of others to provide a rating service which rates individual users online activity in order to gauge their influence for advertising and marketing purposes; Social media management services, namely, providing social media tracking and analysis for business management and marketing management purposes; Providing advertising and marketing consulting in the field of social media; Social media strategy consultancy