The mark consists of an outline of a blue roof and chimney where the color blue is darker on the ends and lighter in the middle of the roof design and which is first outlined in black and then again outlined in white with a grey border. The white outline at the bottom of the chimney extends from the bottom of the chimney up into the center of the chimney in a rectangular shape and is outlined in black on the left, top and right sides of the rectangular shape. The roof is above the stylized word "KEE" first outlined in white with a black border and then again outlined in white with a grey border, where the letter "K" fades from black to grey to white from the bottom right to the top left of this letter and the letters "EE" are in black. Below the word "KEE" is the black stylized word "ROOFING" first outlined in white with a black border and then again outlined in white with a grey border. The design features a grey shadow below the left-most and right-most sides of the roof, below the word "ROOFING", and to the right of the words "KEE" and "ROOFING". The entire drawing is on a white background.