Business management consulting services for software and hardware deployment, administration management, business efficiency, and workflow optimization; database management; advertising and business management consultancy, namely, managing administration and execution of advertising campaign orders and the associated workflows; providing commercial information to consumers through web portals; market research for optimizing pricing by monitoring comparative market pricing with computer software and enabling customers to leverage the pricing of advertising or other content either for themselves or for others; ad serving, namely, placing advertisements for others on any medium; distribution of advertising materials through electronic mediums, websites, broadcast, print, OTT, MVPD, satellite, and mobile platforms for others; developing advertising campaigns to optimize and increase the value of inventory and enhance audience value; enabling centralized billing solutions through automating bookkeeping processes; providing consumer product advice for downloadable or remotely accessible computer software programs and platforms; advertising and directory services, namely, promoting the services of others by providing a web page featuring links to the websites of others; business monitoring and consulting services, namely, tracking websites and applications of others to provide strategy, insight, marketing, sales, operation, product design, particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; business monitoring services, namely, tracking websites of others to provide details about user click traffic or visits to the website; marketing services; marketing the goods and services of others, namely, by providing hyperlinks to websites of others; website optimization; website traffic optimization; business monitoring services, namely, tracking of websites and applications for others for fraud detection to determine frequency and validity of site access that may impact advertising economics