The mark consists of the trade dress of the front and back panels of the product packaging. The wording "¿FUMA? NEGRA!" in black, stylized characters outlined in white appears on the top part of the front and back of the packaging. Below it, on the top, right side of the front and back of the packaging appears the phrase "36'' INCHES OF PARTY" in black, stylized characters. Below it, on the right side of the front and back of the packaging, appears the phrase "CIGAR WRAP" in white, stylized characters outlined in red. In the center of the front of the packaging, is the design of a Rastafarian man with light brown skin, black and brown dreadlocks and a goatee, wearing sunglasses, holding a cigar in his hands, smiling with his tongue out, wearing a yellow shirt, green pants, and white, red, yellow and green shoes. On the left side of his head, is the wording "3' PIES DE HOJA" in white, stylized characters inside a red circle outlined with yellow pointed edges. Below him is the wording "¿QUIÉN ENROLA MÁS?" in white, stylized characters against a black rectangle. To the left side of the man, is a brown paper roll. At the bottom of the back of the product packaging, is the wording "FUMANEGRA.COM" in white, stylized characters against a black rectangle. On the left of this wording is a design depicting the head, neck and fingers of a Rastafarian man with light brown skin, black and brown dreadlocks and a goatee, wearing sunglasses, holding a cigar in his hands, smiling with his tongue out, wearing a yellow shirt. The entirety of the mark appears against a background consisting of three vertical rectangles, red, yellow and green, parallel to each other. The matter shown in broken lines is not claimed as a feature of the mark and is included merely to indicate placement of the mark, as described above, on the packaging.