Administration of a program for enabling participants to obtain discounts on goods and receive improved services; Administration of a program for enabling participants to obtain discounts on products and services; Administration of a program for enabling participants to obtain discounts on the cost of services or receive improved services; Administration of a customer loyalty program which provides discounts and rewards to customers if they tag brands on social media platforms; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Arranging and conducting incentive reward programs to promote the sale of branded goods and services featured on social media platforms; Consulting services in the field of internet marketing; Promoting the goods and services of others by means of distributing advertising on the Internet; Providing an interactive website for users to review and rate internet content, people, companies, products and/or services in exchange for points earned for promotional items consisting of coupons, rebates, discounts or special offerings on goods and/or services provided by website sponsors; Providing incentive award programs for customers and employees through the distribution of prepaid stored value cards for the purpose of promoting and rewarding loyalty