Providing on-line non-downloadable software for generating and nurturing leads through promotion of landing pages, surveys, events, webinars, blogs, forms and any web pages using marketing analytics, tracking of e-mail usage, website and web application usage, creation of web and landing pages, tracking of search engine optimization (SEO), search engine marketing (SEM), and customer relationship management (CRM) integration, branding, social media marketing, email and SMS campaigns, and tracking any online, digital, and printed marketing content, provides option to build, monitor and analyze leads journeys, and providing repository for marketing templates, images and other digital assets with capability to store, manage, search and retrieve, view, and report the usage