Marketing the goods and services of others by means of location-based messaging; promoting and marketing the goods and services of others by means of augmented reality mobile applications; advertising, marketing and promotion services; promoting and marketing the goods and services of others by distributing advertising material, coupons and discount offers via text messages; advertising services in the field of virtual reality and augmented reality campaigns; consulting services, namely, advising businesses, brands and advertising agencies on virtual reality and augmented reality business partners and advertising campaigns; provision of an on-line marketplace for buyers and sellers of goods and services; arranging and conducting incentive reward programs to promote the sale of the consumer goods and services of others; promoting the goods and services of others by means of a point accumulation program with points used for discounts on future purchases of those goods and services