Association services, namely, promoting the interests of owners and operators of assisted and senior living homes and facilities to members and other stakeholders, namely, trade and industry agencies, governmental and regulatory entities, and policymakers in the field of assisted and senior living homes industry; Association services, namely, promoting the interests of owners and operators of assisted and senior living homes and facilities; Association services, namely, promoting the interests of vendors who provide goods and services to assisted and senior living homes and facilities; Promoting the interests of owners and operators of assisted and senior living homes and facilities by means of public advocacy to members and other stakeholders, namely, trade and industry agencies, governmental and regulatory entities, and policymakers in the field of assisted and senior living homes industry; Providing on-line information in the field of promoting the interests of assisted and senior living for facility owners and operators, in the field of assisted and senior living homes and facilities; Arranging and conducting trade shows in the field of assisted and senior living homes and facilities; Providing on-line employment information in the field of assisted and senior living homes and facilities career and job resources; Providing business information in the field of assisted living, long term care, and senior assisted living homes and facilities; Providing information and news in the field of business via a website, email and electronic newsletters, namely, information and news on current events and on economic, legislative, and regulatory developments as it relates to and can impact businesses in the field of assisted living, long term care, and senior assisted living homes and facilities

Continuing education services, namely, providing live continuing professional education events in the field of assisted living, long term care and senior assisted living homes and facilities; Educational services, namely, conducting courses, seminars and workshops in the field of assisted living, long term care, and senior assisted living homes and facilities; On-line electronic newsletters delivered by e-mail in the field of assisted living, long term care, and senior assisted living homes and facilities legislative regulatory developments; Arranging and conducting educational conferences in the field of assisted living, long term care, and senior assisted living homes and facilities