Downloadable computer software, namely, software that allows users to interact online with information and media content that other users share, and software that allows users to discover, access and share information about, and media content concerning, goods, services, and experiences; computer software and software applications that enable electronic communications network users to create, upload, bookmark, view, annotate, and share data, information and media content; software, downloadable or prerecorded, in the nature of a mobile application that enables electronic communications network users to create, upload, bookmark, view, annotate, share and discover data, information and media content; software downloadable via electronic communications networks and wireless devices that enables electronic communications network users to create, upload, bookmark, view, annotate, share and discover data, information and media content; software to facilitate business promotion by connecting social network users with businesses; downloadable electronic publications in the nature of text, images, and multimedia files containing audio, video and text in the field of general human interest; computer e-commerce software to allow users to perform electronic business transactions via a global computer network; all of the foregoing in the field of makeup, and face, hair, nail, and skin care products

Advertising and promotional services; advertising and marketing services, namely, promoting the products and services of others; business data analysis; business monitoring and consulting services, namely, data and behavior analysis to provide strategy, insight, and marketing guidance, and for analyzing, understanding and predicting behavior and motivations, and market trends; promoting the goods and services of others by means of operating an online platform with hyperlinks to the resources of others; providing an online searchable database featuring consumer research, business information and business contacts, and consumer information relating to a wide variety of services and goods of others; electronic commerce services, namely, providing information about products and services via telecommunication networks for advertising and sales purposes

Electronic bulletin board and social network services; telecommunications services, namely, electronic transmission of information, messages, graphics, photos, videos and user-generated content; information sharing services, namely, electronic transmission of information, messages, photos, videos and files among Internet users; providing access to computer, electronic and online databases; broadcasting services over computer or other communication networks, namely, uploading, posting, displaying, annotating and electronically transmitting data, information, messages, photos and videos

Providing entertainment information via a social network and community website; providing computer, electronic and online databases in the field of entertainment; publishing services, namely, publishing of electronic publications for others; providing online non-downloadable journals featuring user-generated content and information in the field of social networking, namely, electronic information, text, media and multimedia; entertainment and educational services, namely, providing a website featuring non-downloadable user-generated content in the nature of electronic text, written messages, photos and videos in the field of makeup, face, hair, nails, and skin; all of the foregoing in the field of makeup, and face, hair, nail, and skin care products

Platform as a service (PAAS) featuring computer software platform technology that enables internet users to create, upload, bookmark, view, annotate, share and discover data, information and multimedia content; computer services, namely, creating an online community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking services in the field of general interest; providing a website featuring non-downloadable software that enables electronic communications network users to create, upload, bookmark, view, annotate, share and discover data, information and media content; platform as a service (PAAS) featuring non-downloadable computer software platforms that enables electronic communications network users to create, upload, bookmark, view, annotate, share and discover data, information and media content; hosting an interactive computer software platform and online non-downloadable software for uploading, posting, showing, displaying, tagging, sharing and transmitting messages, comments, multimedia content, photos, pictures, images, text, information, and other user-generated content; developing and hosting a server on a global computer network for the purpose of facilitating e-commerce via such a server; hosting computer software platforms and online web facility for others for mobile device communication by providing non-downloadable software that facilitates sharing and discovering information and media content via mobile devices; hosting computer software platforms and online web facility for others for networked communications by providing non-downloadable software that facilitates sharing and discovering information and media content via local and global computer, mobile, cellular, electronic, wireless, and data communications networks; all of the foregoing in the field of makeup, and face, hair, nail, and skin care products

Providing online social networking services for purposes of commentary, comparison, collaboration, consultation, evaluation, advice, discussion, research, notification, reporting, identification, information sharing, indexing, information location, entertainment, pleasure, or general interest; providing computer, electronic and online databases in the field of social networking; all of the foregoing in the field of makeup, and face, hair, nail, and skin care products