The mark consists of the word California in white, beneath that it reads cowboy in red, and beneath that it reads 2012 pinot noir in a light blue, behind that text is the silhouette of a fictitious cowboy in dark blue on a horse, swinging a red lasso. Behind him is an abstract background in a light blue, below that image, inside blue outlined boxes, it says Sumner Vineyards and Trinity County, California in blue, beneath that and to the right it reads 13.0% alc by vol in blue.