The mark consists of the wording "DEAR LEZZIE" in black with the dot over the letter "I" appearing as a red speech bubble with five overlapping dots of different colors trailing upwards and to the right in the following order, from the lowest to the highest dots: orange, yellow, green, blue, and purple. Above the wording appears a speech bubble with seven vertical color bands, each containing a silhouette of a woman striking a different pose in a darker shade of the colored band in which it appears. The color bands and women appear in the following order, from left to right: red with woman in dark red, orange with woman in dark orange, yellow with woman in dark yellow, pink with woman in dark pink, green with woman in dark green, blue with woman in dark blue, and purple with woman in dark purple.