The mark consists of A stylized butterfly image with a white outline and solid pink fill within the four portions of the butterfly's wings framed by the butterfly's outline; The upper right portion of the butterfly's right wing, together with the vertical outline of the butterfly's body form a stylistic letter "P," with the interior of the enclosed portion of the letter "P" being pink filled; The "P" portion of the butterfly extends above and over the letters "i", "n" and "n", which extend horizontally from the lower right enclosed portion of the butterfly's lower right wing leaving a small space between the wing and the letter "i"; Following the letters "i", "n" and "n" with similar spacing are the letters "i", "e" and "s" in the same font, color and size and combining with the former to make the partial word "innies"; The first "i" in "innies" is connected as if written in cursive to the first "n", and the final three letters, "i", "e" and "s", are also connected as if written in cursive; The partial word "innies" is all in white fill, and the entire design - butterfly, letter "P" and partial word "innies" - is set on a solid black field.