FIERO - Trademark Details
Status: 700 - Registered
Serial Number
87862433
Registration Number
5784845
Word Mark
FIERO
Status
700 - Registered
Status Date
2019-06-25
Filing Date
2018-04-04
Registration Number
5784845
Registration Date
2019-06-25
Mark Drawing
3000 - Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s)
Typeset
Design Searches
020126, 020134, 040702, 160101, 270302, 270305 - Mechanical men, robots. Other grotesque men including men formed by plants or objects. Objects or combinations of objects representing a person. Antennas, including satellite dishes. Representations of human beings or parts of human beings forming letters or numerals, including punctuation. Representations of objects forming letters or numerals, including punctuation.
Published for Opposition Date
2019-04-09
Attorney Name
Law Office Assigned Location Code
L10
Employee Name
PEREZ, STEVEN M
Statements
Indication of Colors claimed
Color is not claimed as a feature of the mark.
Description of Mark
The mark consists of the word "FIERO" in stylized font with the letter "O" presented in the form of a stylized head of a robot.
Goods and Services
Software, Software-As-A-Service (SaaS), Infrastructure-As-A-Service (IaaS), Platform-As-A-Service (PaaS), internet networking services, and gaming apps (applications) for mixing virtual reality, augmented reality and physical gaming experiences, namely, allowing players (game players, gamers) to aggregate "experience points" or "XP" for performance, and in turn spend or utilize those points by wagering points against other players; providing the ability to spend points on in-game digital items, such as avatars or items for avatars, digital animation "finishing moves" for avatars, after players accomplish an applicable task such as an elimination, air strikes, acquire more ammunition (ammo), a mulligan in golf, or assign pins to a player's score in bowling; or utilize points for special events or game modes. Software, Software-As-A-Service (SaaS), Infrastructure-As-A-Service (IaaS), Platform-As-A-Service (PaaS), internet networking services, and gaming apps (applications) for aggregation of points for all virtual reality, augmented reality and physical gaming experiences (not simply combat simulation), within and related to location-based entertainment facilities such as video arcades, miniature golf; laser tag, bumper boats, archery tag, go-karts, virtual reality, augmented reality, dodgeball, drone racing, gamification of attending an event such as checking-in at vendor booths at trade shows, gaming conventions, bowling, disc golf, regular golf, rollercoasters, and integration with fitness monitoring apparatus to allow players to receive points for activities based on heart rate and steps taken. Software, Software-As-A-Service (SaaS), Infrastructure-As-A-Service (IaaS), Platform-As-A-Service (PaaS), internet networking services, and gaming apps (applications) for players to receive "coins" as an aggregation-based system to calculate time and money spent in a participating facility (electronic or virtual redemption tickets), which have a monetary value associated with them, enabling conversion of "coins" earned into blockchain, Fiat, digital, or crypto currency. Software, Software-As-A-Service (SaaS), Infrastructure-As-A-Service (IaaS), Platform-As-A-Service (PaaS), and gaming apps (applications) to allow players to join or be invited to a "squad," which allows participants to earn points for being part of a team regardless of whether any particular member of a "squad" is actively participating in a then-current gaming event. Software, Software-As-A-Service (SaaS), Infrastructure-As-A-Service (IaaS), Platform-As-A-Service (PaaS), internet networking services, and gaming apps (applications) for utilizing indoor positioning hardware, such as UWB (ultra-wideband) or bluetooth technologies, to take a player's real-world position within the facility, and combine that data with the applicable game-play actions, such as shots fired, putts, heading/directional information, virtual reality (VR) activity, and player eliminations, and provides for the export of such data sets into game engines where all of the various players' actions and physical locations will be overlaid onto a 3D (three-dimensional) scanned and scaled, digital rendering of the physical space/map, whereby players are represented by avatars of their choosing, and information displayed out of the game engine is akin to viewing a traditional arcade or home video game consoles, except that the gamers' actions, and the gamers' physical positions essentially become the equivalent of video game controller, gun or wand, creating life-sized, warehouse-sized gaming, allowing players to literally "Live Your Games". Software, Software-As-A-Service (SaaS), Infrastructure-As-A-Service (IaaS), Platform-As-A-Service (PaaS), internet networking services, and gaming apps (applications)to allow replay of previous games on a delayed basis, for instance, in convention lobbies or at gaming events, so players can watch the game they just participated in, along with real-time, live streaming to various hardware, mobile device, internet and social media platforms. Software, Software-As-A-Service (SaaS), Infrastructure-As-A-Service (IaaS), Platform-As-A-Service (PaaS), internet networking services, and gaming apps (applications) to provide a "mixer" to allow users to have the ability to interact with a game remotely and have a meaningful impact on the game, with the "mixer" platform which enables viewers to take control of items such as robots, gun turrets on the field, or deploy an obstacle on a putt putt course such as a small, retractable wall. Augmented reality (AR) and/or virtual reality (VR) interfaces to computer hardware for players who are "viewing" at home to participate on a real-time basis with players on the "field;" players at location-based gaming facilities having an "enhanced" experience with walls and other obstacles that are represented in the game that are in fact real (each participating location having its field three-dimensionally (3D) scanned and built into the game engine as a "map" allowing online players to make choices that are no different than a traditional video games; while playing virtually, players would see virtual players' avatars, not human representation. Software, Software-As-A-Service (SaaS), Infrastructure-As-A-Service (IaaS), Platform-As-A-Service (PaaS), internet networking services, and gaming apps (applications) for scanning of and recreating playing fields and importing them into a virtual reality and/or augmented reality game engines. Digitizing and tracking virtual reality and/or augmented reality experiences. Recreating to scale physical environments for virtual and augmented gaming, where players will be able to login/join a virtual world through a virtual reality headset, computer, or mobile device; the virtual world featuring all of the entertainment centers in the FIERO network represented in the world-to-scale as they are built in the physical world, and players will be able to virtually join entertainment sessions and participate with other players from around the world
Goods and Services
Entertainment services, namely, providing online video games, providing online augmented reality games, virtual reality game services provided on-line from a computer network; Providing a web-based system and on-line portal for customers to participate in on-line gaming, operation and coordination of game tournaments, leagues and tours for recreational computer game playing purposes; amusement park and amusement center services, including such services incorporating games accessible and controllable remotely via online augmented and virtual reality games
Translation of Words in Mark
The English translation of "FIERO" in the mark is "pround" or "fierce".
Classification Information
International Class
041 - Education; providing of training; entertainment; sporting and cultural activities. - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes
100, 101, 107
Class Status Code
6 - Active
Class Status Date
2018-04-12
Primary Code
041
First Use Anywhere Date
2016-06-26
First Use In Commerce Date
2016-06-26
Current Trademark Owners
Party Name
Party Type
30 - Original Registrant
Legal Entity Type
03 - Corporation
Address
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Trademark Owner History
Party Name
Party Type
30 - Original Registrant
Legal Entity Type
03 - Corporation
Address
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Party Name
Party Type
20 - Owner at Publication
Legal Entity Type
03 - Corporation
Address
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Party Name
Party Type
10 - Original Applicant
Legal Entity Type
03 - Corporation
Address
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Correspondences
Name
Gregory B. Perleberg
Address
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Trademark Events
Event Date | Event Description |
2018-04-07 | NEW APPLICATION ENTERED IN TRAM |
2018-04-12 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
2018-04-13 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
2018-07-23 | ASSIGNED TO EXAMINER |
2018-08-06 | NON-FINAL ACTION WRITTEN |
2018-08-06 | NON-FINAL ACTION E-MAILED |
2018-08-06 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
2019-01-11 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
2019-01-11 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
2019-01-11 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
2019-02-04 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
2019-02-04 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
2019-02-07 | ASSIGNED TO LIE |
2019-02-08 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
2019-02-08 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
2019-02-08 | TEAS/EMAIL CORRESPONDENCE ENTERED |
2019-02-25 | NON-FINAL ACTION WRITTEN |
2019-02-25 | NON-FINAL ACTION E-MAILED |
2019-02-25 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
2019-02-26 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
2019-02-26 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
2019-02-27 | TEAS/EMAIL CORRESPONDENCE ENTERED |
2019-03-04 | APPROVED FOR PUB - PRINCIPAL REGISTER |
2019-03-06 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
2019-03-20 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
2019-04-09 | PUBLISHED FOR OPPOSITION |
2019-04-09 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
2019-06-25 | REGISTERED-PRINCIPAL REGISTER |
2019-11-20 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
2019-11-20 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
2019-11-20 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
2019-11-20 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
2021-02-17 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
2021-02-17 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
2021-02-17 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
2021-02-17 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
2021-02-17 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |