Computer software, computer hardware, computer firmware, electronic apparatus and instruments, electronic computer networking and data communications equipment for positioning a user or object, for facilitating navigation of a user or object, for collecting location data relating to a user or object, for analyzing location data relating to a user or object, for providing analytics relating to a user or object, for facilitating location-based messaging, for tracking a user or object; encoded loyalty cards; RFID, NFC and wireless digital sensory RFID, NFC and short distance wavelength UHF transmission-based tags, labels and beacons related to proximity based security; electronic sensors for information data collection

Advertising services, business data analysis, analysis of market research data, advice on the analysis of consumer buying habits and needs provided with the help of sensory, quality and quantity-related data, loyalty card services being the promotion of goods and services of others by means of the issuance of loyalty reward cards, organisation, operation and supervision of customer loyalty schemes in the nature of organization and administration of a customer loyalty program which provides discounts and special offers, presentation of goods on communication media, for retail purposes; navigating, locating, positioning and tracking services, namely, providing tracking services and information concerning tracking of assets in transit, namely, components, parts, containers, assets or shipments for commercial purposes; monitoring services for business purposes to ascertain the geographic locations of movable objects, namely, monitoring component, parts, containers, assets or shipments

Telecommunications services in the nature of digital network telecommunications services and electronic messaging services for proximity based security

Tracking, locating and monitoring of component, parts, containers, assets or shipments for commercial purposes, provided in the course of transportation consultation services; monitoring services for business purposes to ascertain the geographic locations of movable objects, namely, monitoring component, parts, containers, assets or shipments, provided in the course of transportation consultation services

Organizing of training, education seminars in the field of location tracking of objects and instruments; educational testing, in the field of positioning of objects and instruments being the location tracking of objects

Design and development of computer software, firmware and hardware as well as apparatus and instruments for navigating, locating, positioning and tracking objects and users; product development services, namely, analysis of technical data, industrial analysis and research services in the field of proximity-based security, for the purpose of developing technology solutions

Security services for the protection of property and individuals security services relating to data protection and identification for navigating, locating, positioning and tracking services in the nature of assisting in the locating of children for security and safety purposes using an on-site positioning system; tracking services for the retrieval of lost products; on-line social networking services for proximity based security