Software for providing virtual reality and augmented reality games, content and experiences; computer application software for mobile phones, portable media players and handheld computers, namely, software for providing virtual reality and augmented reality games, content and experiences; downloadable mobile application software for providing virtual reality and augmented reality games, content and experiences; game software; digital entertainment software for providing virtual reality and augmented reality games, content and experiences; virtual reality software for playing computer games and providing virtual reality games, content and experiences; augmented reality software for playing computer games and providing augmented reality games, content and experiences; virtual reality game software; augmented reality game software for playing computer games and providing virtual reality and augmented reality games, content and experiences; virtual reality entertainment software for playing computer games and providing virtual reality games, content and experiences; augmented reality entertainment software for playing computer games and providing augmented reality games, content and experiences; mobile computerised electronic communication devices, namely, wireless communication devices for voice, data or image transmission; console-based and PC-tethered computerised electronic communication devices, namely, wireless communication devices for voice, data or image transmission; eye glasses; spectacle glasses, namely, spectacle lenses; electronic glasses and glasses frame devices, namely, virtual reality glasses; wearable peripherals for mobile devices and wearable peripherals for console-based or PC-tethered communication devices, namely, virtual reality and augmented reality headsets and glasses; eyewear, namely, eyeglasses and eyeglass frames; wearable electronic computer devices, namely, virtual reality and augmented reality headsets and glasses; wearable computing devices, namely, virtual reality and augmented reality headsets and glasses; cameras; parts and fittings for virtual reality and augmented reality headsets and glasses; video games software

Clothing, namely, shirts; footwear; headgear, namely, hats; dance costumes; t-shirts; anoraks; babies clothing, namely, shirts; bath robes; dressing gowns; bathing costumes; bathing suits; bathing trunks; beachwear; blouses; camisoles; cardigans; coats; coveralls; fleeces, namely, shorts, pullovers, vests; gilets; gloves; sweatshirts; jumpers; jackets; socks; trousers; jogging bottoms, namely, pants; belts; baseball caps and hats

Games, toys and playthings, namely, toy figures, action figures, plush toys, stuffed toys, plastic character toys, dolls and playsets therefor; video game apparatus, namely, video game consoles; gymnastic and sporting articles, namely, skateboards, toy scooters, play balls, balls for games, balls for sports; computer game apparatus, namely, computer game joysticks and game controllers; electronic toys, namely, electronic action toys; mechanical toys; model toys, namely, toy models; musical toys and games, namely, party games; apparatus for games and sports, namely, desktop toy sports games; cuddly toys, namely, stuffed toy figures and toy animals; pet toys; modeled plastic toy figurines; toy action figures; scale model figures, namely, toy models; playing cards; balloons; doll costumes

retail store services featuring a wide variety of consumer goods of others, namely, software, application software, mobile application software, game software, digital entertainment software, virtual reality software, augmented reality software, virtual reality game software, augmented reality game software, virtual reality entertainment software, augmented reality entertainment software, photographic software, cinematographic software, optical software, network hubs, communications networks, computer networks, electronic data carriers, programmable data carriers, electronic information carriers, mobile computerised electronic communication devices, console-based or PC-tethered computerised electronic communication devices, eye glasses and spectacle glasses, electronic glasses and glasses frame devices, wearable peripherals for mobile devices and wearable peripherals for console-based or PC-tethered devices, eyewear, namely, glasses or glasses frames, wearable electronic computer devices, wearable computing devices, cameras, clothing, footwear, headgear, costumes t-shirts, anoraks, babies clothing, bath robes, dressing gowns, bathing costumes, bathing suits, bathing trunks, beachwear, blouses, camisoles, cardigans, coats, coveralls, fleeces, gilets, gloves, sweatshirts, jumpers, jackets, socks, trousers, jogging bottoms, belts, baseball caps, hats, games, toys and playthings, video game apparatus, gymnastic and sporting articles, video games, computer game apparatus, toys, electronic toys, mechanical toys, model toys, musical toys and games, apparatus for games and sports, cuddly toys, pet toys, toy figurines, toy action figures, scale model figures, playing cards, balloons, gymnastic and sporting articles, parts and fittings for all of the foregoing

Education services, namely, providing classes, seminars, workshops and conferences in the fields of virtual reality and augmented reality games, content and experiences; providing of training in the field of virtual reality and augmented reality games, content and experiences; entertainment in the nature of virtual reality and augmented reality experiences; virtual reality experiences, namely, providing themed amusement attractions featuring virtual reality technology, virtual reality arcade services; computer education training, namely, education and training related to computer software; provision of on-line entertainment and computer games, namely, providing online video games; provision of virtual reality entertainment and computer games, namely, providing online video games; provision of augmented reality entertainment and computer games, namely, providing online video games; provision of leisure and recreation facilities, namely providing themed amusement attractions featuring virtual reality and augmented reality technology; Entertainment services in the nature of visitor attractions, namely, providing themed amusement attractions featuring virtual reality and augmented reality technology, escape room, obstacle course, fun house attractions; providing audience participation events, namely, themed amusement attractions featuring virtual reality technology; Amusement centers; Video arcade services; Arranging and conducting educational conferences; Educational services, namely, arranging and conducting of seminars in the field of virtual reality and augmented reality software and technology; Educational services, namely, arranging and conducting of workshops in the field of virtual reality and augmented reality software and technology; Game services, namely, entertainment services in the nature of providing an on-line computer game; on-line game services, namely, providing online non-downloadable game software; game equipment rental; providing amusement arcade services; providing on-line electronic publications in the nature of books, journals, and articles in the field of virtual reality and augmented reality software and technology; publication of electronic books and journals; information, advisory and consultancy services relating to all of the aforesaid services, namely, providing information relating to virtual reality and augmented reality software and technology

Scientific and technological services and research and design relating thereto, namely, scientific and technological services in the nature of research in the field of virtual reality and augmented reality software and technology; industrial analysis and research services, namely, analysis and research in the field of virtual reality and augmented reality software and technology; design and development of computer hardware and software; software creation, namely, computer software development; Video game development services; application software creation, namely, computer software development; design and development of entertainment computer software and computer game software; design and development of virtual reality computer software; design and development of augmented reality computer software; developing, maintaining and updating computer software; developing, maintaining and updating computer application software; developing, maintaining and updating computer software for electronic data carriers and programmable data carriers and information carriers; developing, maintaining and updating computer software for mobile electronic devices used as fashion items, fashion accessories and eyewear; developing, maintaining and updating computer software for wearable electronic devices and wearable computing devices; application software provider services, namely, hosting computer software applications of others; webhosting, namely, web site hosting services; computer network services, namely, computer network configuration services; electronic data storage; information and advisory and consultancy services relating to all of the foregoing, namely, computer software consulting