The mark consists of the words "NEWTON'S Naturals" with "NEWTON'S" at the top and "Naturals" on the bottom, each in stylized red, orange and yellow lettering. Centered between the words is a design featuring a caricature of a man with an orange face, white eyes and mouth, features outlined in black and black hair. The man is wearing a green cap formed by leaves and has a red and white apple for his mid-body, black legs and arms, white hands and feet, and green leaves projecting from the his neck. Behind the caricature are four blueberries in blue, a tan peanut, a tan pistachio, a red and white apple with a green stem and leaf projecting from the top of the apple, an orange peach with a green leaf and black stem projecting from the top of the peach, and a white circle outlined in black.