The mark consists of A man with an olive skinned complexion and black eyebrows, a black mustache, a green shirt, white apron, and a white chef's hat is holding up a pizza in his right hand with reddish pepperonis and yellowish cheese. In his left hand he is holding up a plate of tannish golden chicken. Below the chicken are what appears to be nine ribs which are reddish brown. In front of the man appear the words "Big Joe's" in all capital letters written in red. This lettering is outlined in white and then outlined in black on the outside of the lettering. Underneath the words "Big Joe's" appears the word "broasted" in a script, cursive style writing in black with the "b" in the word "broasted capitalized. Underneath the word "broasted" appear the words "Pizza, Chicken, Ribs, Seafood" in black capital letters in a stylized script lettering and all black. These words are outlined in white with a yellow background.