Advertising and marketing; advertising, including on-line advertising on a computer network and dissemination of advertising for others via wireless networks for display on mobile devices; development of marketing services, namely, strategies, plans and concepts for digital media designed to target users based on user-provided data and survey responses; advertising analysis and optimization services, namely, conducting business feasibility studies on the optimization and effectiveness of advertising and various advertising methods, analyzing business data and market research to provide customer segmentation analyses, business and advertising consultation in the nature of guidance for business processes and advertising related recommendations based on the business data and market research data analysis of such business data and market research data, and providing business data and market research data analysis to others to target advertising or drive other business processes; development and management of digital and web-based advertising solutions, namely, advertising strategies and concepts for advertising and marketing campaigns; promoting the goods and services of others through targeted advertising, marketing and soliciting; social media advertising solutions, namely, development of marketing plans, concepts and strategies for digital media designed to target users based on user-provided data and survey responses