Computer software for database management, electronic storage of data, analytical functions and reporting and project management, all for use in connection with cost estimation, strategic planning and scenario planning in the field of rebrand implementation associated with a merger, acquisition, divestiture and commercial rebranding initiative; Computer software for database management, electronic storage of data, analytical functions and reporting and project management, all for use in connection with rebranding management services, namely, arranging for collaboration and approval by the parties involved in a rebranding initiative, management of the rebranding process and campaign, management of branded assets, management of vendors; Computer software for database management, electronic storage of data, analytical functions and reporting and project management, all for use in connection with providing assistance to corporations in introducing new brands and corporate identities

(Based on 44(d) Priority Application) (Based on Intent to Use) Rebranding management services, namely, cost estimation, strategic planning and scenario planning in the field of rebrand implementation associated with a merger, acquisition, divestiture and commercial branding initiative; Business services, namely, arranging for the collaboration of and approval by the parties involved in a rebranding initiative, management of the rebranding processes and campaigns of others, management of branded assets of others, and management of vendors in the nature of business management consultancy services, and managing vendors providing services to parties involved in rebranding initiatives; providing assistance to corporations in introducing new brands and corporate identities in the nature of marketing services, corporate identity services

Providing a website featuring non-downloadable software for database management, electronic storage of data, analytical functions, reporting, and project management in the fields of introduction of new brands and new corporate identities, rebrand implementation, rebranding management, and commercial rebranding; software as a service (SAAS) services featuring software for database management, electronic storage of data, analytical functions, reporting, and project management in the fields of introduction of new brands and new corporate identities, rebrand implementation, rebranding management, and commercial rebranding