The mark consists of two concentric circles, the outer circle is outlined in black, shaded in white. The phrase "GOLETA RED DISTILLING COMPANY" is located inside the white circle written in red upper case letters with "GOLETA RED" on the upper half of the circle and "DISTILLING COMPANY" on the lower part of the circle. The inner circle is shaded in orange with an image of a woodpecker inside. The woodpecker is facing the right side, his beak going inside the white shaded circle. He is black and white, with a red cheek and red feathers on his head, a yellow and black eye and a blue beak with orange feathers above the beak. The entire logo is placed on a rust shaded background.