The mark consists of a stylized female doll. The doll has long blue hair with a light blue ribbon with white polka dots. The ribbon is outlined in blue. The doll has blue and white eyes, a light blue and white mouth outlined in blue and light blue circles on its cheeks. The doll's face is white. The doll is wearing a white top with light blue polka dots on the sleeves and a light blue bow and a light blue v-neck. The cuffs on the sleeves of the shirt are light blue and outlined in blue. The shirt and bow are outlined in blue. The doll is wearing a light blue skirt with white polka dots and is outlined in blue. The doll's feet are white and it is wearing blue sandals. The doll is also wearing a white shawl outlined in blue. The doll is standing on teal blue waves. To the right of the doll is a stylized turtle wearing a top hat. The turtle is in the color white, and outlined in blue. The eyes, eyebrows, and mouth of the turtle are blue. The back of the turtle has a white flower design with light blue shading. The turtle is wearing a blue and white top hat. There are four teal blue shaded circles in the waves. There are four gray and white bubbles to the right of the doll's hair bow. To the right of the doll's face are two fish. The faces of the fish are in the color white with blue eyes and mouth. The fish are outlined in blue. The bodies of the fish are in the colors light blue and white. A stylized letter "S" in blue appears to the right of and behind the fish. In the upper left hand corner is a red circle with a white center. Seven red vertical lines surround the circle a form a seal. Inside the circle appear two horizontal red lines and red curved lines with solid red dots. At the bottom of the circle design appear little circles, stars, fishes, and shell designs in the color white.