Software for use on televisions and other multimedia devices that allows consumers to use their remote control, tablet, handheld device, voice, gesture, movement, touch, or other method to initiate a shopping experience via their television or connected device; software for use as an application programming interface (API) that facilitates and enables computer communications and interactive television featuring technology that allows the consumer to use their remote control, tablet, handheld device, voice, gesture, movement, touch, or other method to initiate an application which can identify the user and support consumer engagement opportunities including, viewing and interacting with content, and transacting with customers in various ways including fulfilling information requests, promotions and contests and commerce, via their television or connected device electronic device

Retail store services, available through computer communications and interactive television featuring technology embedded in video that allows the consumer to use their remote control, tablet, handheld device, voice, gesture, movement, touch, or other method to initiate a shopping experience via their television or connected device; Procurement, namely, purchasing goods related to brands and entertainment programming of others

Computer programming services, namely, programming software for others featuring technology embedded in video that allows the consumer to use their remote control, tablet, handheld device, voice, gesture, movement, touch, or other method to initiate a shopping experience via their television or connected device; computer services, namely, providing interactive technology that enhances video by allowing consumers to use their remote control, tablet, mobile device, headset, voice, gesture, touch, or other method to initiate and interact in a shopping, advertising, retail, or virtual reality environment via their television, mobile device, or tablet; computer services, namely, creating online non-downloadable software tools that enable users to purchase products directly from social media platforms, televisions, tablets, mobile and multimedia devices; computer services, namely, providing online non-downloadable software for tracking, managing, and optimizing targeted and contextual advertising and promotional campaigns, and calculating revenue generated from the same, all of the foregoing for use with technology that allows the consumer to use their remote control, tablet, handheld device, voice, gesture, movement, touch, or other method to initiate an application which can identify the user and support consumer engagement opportunities including, viewing and interacting with content, and transacting with customers in various ways including fulfilling information requests, promotions and contests and commerce, via their television or electronic device