The mark consists of an orange horizontal bar above the word "LIMBO" in script and the color orange, above the black wording "LIKE ME" above the black wording "CITRUS FLAVORED RUM" in an orange rectangle, above the black wording "35% alc by vol 70 Proof 750ml" in a white rectangle, appearing over a light brown sandy beach with turquoise water behind it and a mottled green background behind that and a green and brown tree to the upper right and a tan limbo pole and eleven people limbo dancing on the beach. The people, from left to right appear as a tan woman with black hair and black sunglasses and a white bathing suit, a tan woman with black hair and a dark blue and white bathing suit, a brown man with black hair and a light blue shirt and black pants, a partially obscured tan man with a white shirt and black shorts, a partially obscured tan woman, a tan woman with blond hair and a white bathing suit and a teal colored hair ribbon, a partially obscured black man with a maroon shirt and black and white shorts, a mostly obscured person with black hair, a partially obscured tan man with black hair and a white bathing suit, a tan person with black sunglasses, a white shirt and black shorts, and a tan woman with brown hair and gray sunglasses and a violet bathing suit.