Business services, namely, consulting services in the field of customer targeting, acquisition, engagement and retention, providing a cloud-based platform for businesses to conduct consumer incentive programs to promote the sale of goods and services, loyalty reward programs, location-based discounts, product and services offers and samples, tracking and earning loyalty rewards, providing a platform for improving customer outcomes, increasing revenue opportunities and gaining competitive advantage by connecting merchants and their customers and other merchants, providing a software platform as a service for engaging, obtaining and retaining customers, providing a cloud-based platform for evaluating, tracking, and managing information on business performance and customers, providing a website for conducting advertising and marketing services, and providing a website and cloud-based platform used for customer acquisition and brand recognition by connecting businesses and their customers to and through social media networks

Providing a cloud-based software platform for conducting consumer incentive programs to promote the sale of goods and service of others, loyalty reward programs, location-based discounts, product and services offers and samples, tracking and earning loyalty rewards, for interacting and communicating via the platform with other users and merchants, for engaging, obtaining and retaining customers, for merchant, retail and business analytics and for integrating via the platform with social media service providers