The mark consists of the depiction of a banner in white with light gray shading representing folds and a dark gray drop shadow. The banner carries the wording "LIL KURIOS" in stylized lettering, where each letter is formed by alternating green, light green, and dark green geometric shapes. Surrounding the banner design are 23 different stylized animals, as follows beginning clockwise from below the word "LIL" and ending under the "O" in "KURIOS": a turquoise owl with blue eyes, light gray chest, and a light gray drop shadow; a light blue seal with white whiskers, blue smile, black eyes, and a light gray drop shadow; a light pink and dark pink octopus with black eyes and a dark red smile; a lavender dolphin with black eyes, dark blue smile, and a light gray drop shadow; a light green and forest green alligator with dark green nostrils, black eyes, dark green smile, and a light gray drop shadow; a brown and peach horse with dark brown mane, black eyes and dark brown smile; a light pink and dark pink pig with fuchsia collar, black eyes, dark pink smile, and a light gray drop shadow; a peach and dark pink reindeer with red collar, brown antlers, black eyes, dark brown nose and smile; a light yellow and dark yellow lion with brown mane, brown nose, brown smile, black eyes, and a light orange collar; a dark orange and light peach monkey with dark orange smile, black eyes and a dark orange collar; a green and light gray teddy bear with dark green nose, dark green smile, black eyes and a light green collar; a light blue and light gray elephant with dark blue smile and black eyes; a dark pink and peach koala bear with light pink collar, grey nose, grey smile and black eyes; a violet and white rabbit with purple ears, purple nose, dark violet smile, black eyes and bright purple collar; a light yellow hippopotamus with dark brown smile, dark brown nostrils and yellow collar, one black eye, and a dark orange bird perched on his ear, where the bird has black eyes and a dark pink beak; a dark brown, brown, and light gray panda bear with dark brown nose, dark brown smile, black eyes and a brown collar; a brown, light yellow, and dark yellow giraffe with light gray hands, a dark brown nose, dark brown antlers, dark brown smile, black eyes, light grey collar and a light gray drop shadow; a light red and light gray dog with red collar, dark red nose, dark red smile, black eyes, and a light gray drop shadow; a dark pink and red crab with black eyes and a light gray drop shadow; a green, dark green, and light green frog with black eyes and a dark green smile; a blue mouse with dark gray nose, black eyes, and a light gray drop shadow; a lavender and blue cat with light blue whiskers, light blue collar, dark blue nose, blue smile, black eyes, and a light gray drop shadow. In each of the aforementioned eyes, there is a small white dot. Other than the aforementioned uses, the color white represents transparent background and is not claimed as a feature of the mark.