The mark consists of two-dimensional product packaging in the shape of a vertical rectangle that is blue with a thin gold band across the top, a vertical dark blue ribbon outlined in white bearing the words "CORDON BLEU" in white ending with an embossed, dark blue circular medal. Within the circular medal is a dark blue shield surrounded by leaves bearing three mallets with "1715" on the top and "COGNAC MARTELL" on the bottom encircled by a thin circle. Below the medal, from top to bottom, is a gold stylized flying bird, the wording "MARTELL" in white within a dark blue rectangular background, a gold shield bearing three mallets surrounded by leaves, the wording "CORDON BLEU" in gold, the signature "E. MARTELL" in gold, a gold horizontal line, and a thin gold band across the bottom. The broken lines in the drawing indicate placement of the mark on packaging for the goods. The shape of the packaging is not claimed as a feature of the mark.