The mark consists of the word "LOOKOUT" in dark brown capital letters, beneath which appears the word "FARM" in dark brown capital letters, beneath which is an image of a red farm tractor with red, gray and black wheels, a black seat and black steering wheel, white lights, a white and red exhaust stack, and a white and black grill. The letters "LF" appear on the front of the tractor in the color gray on a black background, which is outlined in the colors gray and red. The tractor appears on dark green and light green grass, which is partially outlined in the color dark brown. In front of the tractor is a light brown and brown basket full of red apples. One red apple appears to have fallen from the basket and is on the grass. The wording "HARD CIDER" appears beneath the tractor in the color light brown on a dark brown oval shape. The wording and design elements all appear on a light brown, black and gray background resembling barn board.