The mark consists of a stylized shape reminiscent of a stylized whiskey label, a rectangle with a curved and decorative top with a line bordering the inside. At the top of the label on the left and right sides are two small dove silhouettes. Below them is the wording "SMALL // BATCH". Below that wording in the center of the label is a design featuring the letters CW intertwined, inside a medallion circle. Behind the circle, there are two sewing needles criss-crossing in an X shape. On the left and right sides of the circle are two decorative lines with arrows facing outwards. Outside of the circle in the top-left corner of this design is the word "WHISKEY"; in the top-right is the word "GRADE"; in the bottom-left is the word "MOTOR"; and in the bottom-right corner is the word "GEAR." Above and below this entire design are two decorative lines. Below this design is the wording "BY ROBERT JAMES", with a small diamond on either end of the wording. Below the wording is another decorative lines with arrows on the ends. Below that, the label is divided by two vertical lines into three sections, at the top of the sections are the words "BATCH," "NO." and "OF.".