The mark consists of the word "THE" in pale yellow uppercase letters within a black circle at the top of the mark, below which is the word "Stand" in black script letters angled slightly up from left to right, below which is the term "EST 2003" with a straight line appearing underneath, all in black, below which is the term "ALWAYS THE FINEST" in black uppercase letters angled slightly in an upward semi-circle, all of which is surrounded by a burnt orange circle line broken at the center on each side, all of which is enclosed in a pale yellow circle; and the words "AMERICAN" in uppercase pale yellow letters, "CLASSICS" in uppercase pale yellow letters, and "REDEFINED" in black uppercase letters enclosed in a pale yellow rectangle, stacked atop each other, all of which is enclosed in a black vertical rectangular shape.