The mark consists of product packaging for the goods. At the center of the product packaging is a downwardfacing triangle outlined in brown with a gold interior that transitions to white near the upper middle portion of the triangle indicating reflectivity. In the center of the triangle is the wording "TRIÁNGULO DE ORO" with "TRIÁNGULO" in black and "DE ORO" in brown. Beneath "DE ORO" is the wording "MEDIUM ROAST" in black. The lower edges of the triangle are outlined by a brown shadow. Behind the triangle is a brown horizontal line. The portion of the packaging below the horizontal brown line is all orange with three brown coffee beans to the lower left of the downward-facing triangle. Above the brown horizontal line, the packaging contains a pebbled area that is crisscrossed with several intersecting black lines forming a variety of geometric shapes in various shades of green, yellow and orange. Directly above the downward-facing triangle are four smaller triangles - one green with black outline, one light blue with black outline, one pink with black outline, and one yellow with black outline. On the left side of the pebbled area is a design of a figure consisting of geometric shapes in yellow and black formed by black lines. The figure has a triangular head and four spikes of hair, a body formed by four triangles connected to form a rectangle, and has arms forming a rectangle above its head with a vertical black line extending above the head ending in a black asterisk shape. On the upper right corner of the pebbled area is a diagonal blue banner containing the word "PREMIUM" in yellow. The portion of the packaging above the pebbled area is orange. The dotted lines in the drawing indicate the placement of the mark on the packaging for the goods and are not claimed as a feature of the mark.