The mark consists of the letters "R" and "B" which appear in large capital letters in green with black outlining. A cross with black outlining appears between and partially covers the letters "R" and "B". The center of the cross contains a stylized depiction of a tree bark design in the colors brown, black and white. Each point of the cross is comprised of three rounded tips of varying lengths. A rectangle with black outlining and a brown background appears under the letters "R" and "B" and partially covers the bottom of the center point of the cross. The words "RUGGED CROSS BLINDS" appear in black in the rectangle. The words "www.RUGGEDCROSSBLINDS.com" also appear in the rectangle in smaller black letters under the words "RUGGED CROSS BLINDS".