The mark consists of the literal element "PEAK SERUM" in black, all capital letters. The word "PEAK" is prominent in the center of the mark with the word "SERUM" below the word "PEAK" and to the right hand side of the mark. The word "SERUM" is in a smaller case than the word "PEAK". The upper portion of the mark consist of three "peaks" above the word "PEAK". The peak on the left hand side consists of three geometric shapes with rounded edges: two triangles, the left of which is light blue and the right of which is medium blue, and a square set diagonally which is dark blue. The center peak consists of six rounded edged geometric shapes: three triangles form the base, the left of which is dark blue and the center and right triangles are light blue; above the base are three squares set diagonally to complete the peak, the left and topmost of which are medium blue and the right square is light blue. The right peak is a single dark blue rounded triangle. Below and on the left portion of the mark is a peak which extends downward from the "P" and the "E" of the word PEAK. This element consists of two triangles with rounded edges, the left of which is dark blue and the right of which is light blue, and a square with rounded edges set diagonally which is medium blue. The background of the mark is white