Business consulting, management, and planning services in the nature of facilitating the transition of standard medical practices to direct care for direct pay medical practices; business consulting, management, and planning services in the nature of strategic planning and consulting services provided to individual physicians and small group practices related to transitioning from standard medical practices to direct care for direct pay medical practices; business administration consultancy services related to creating, transitioning to and maintaining direct care for direct pay medical practices; business consulting services in the field of direct care for direct pay medical practices, namely, providing a single point of contact in the nature of a representative to assist each medical practice transitioning to and operating as a direct care for direct pay medical practice; Promoting public interest in and awareness of the benefits of direct care for direct pay medical practices compared to standard practices with third-party payers; business services in the health care field, namely, developing, organizing, marketing, advertising and managing a network of physicians with direct care for direct pay medical practices; business services in the health care field, namely, developing, organizing, marketing, advertising, managing and operating an online network of physicians with direct care for direct pay medical practices