Marketing research services; conducting market surveys designed to identify consumers' purchasing activity for individual brands; consumer strategy business consulting in the field of marketing, and preparation of business reports in connection therewith; developing promotional campaigns for business and provision of business evaluation of promotional campaigns provided in connection therewith

Custom targeted trial solutions designed to allow for individual consumer delivery and measurement at point of sale. Solutions include target marketing services, namely, marketing research, survey, analytics, analytical modeling and reporting services, survey services designed to target consumers' purchasing activity for individual brands using survey results, individual household level demographics and lifestyle behavior as predictors of the household's profitability potential, program measurement data collection and analysis, and integration of the aforementioned services with planning, execution and evaluation of targeted campaigns. Hyper-targeted sampling programs are executed at the individual level, can include multiple channels, and can be measured at the individual level at point of sale