The mark consists of a silhouette of a man's face in gold with a black mustache and gold derby hat inside of a black diamond. Above the man's face, black silhouettes of two revolvers face each other and cross at the barrel, with a black horizontal line on each side. Below the man's face, "SUNDANCE KID" is written across two lines in a stylized format with a gold forefront and black shadowing. On the second line, "SMALL" is written in black to the left of "KID" with black horizontal lines above and below the text. "BATCH" is written in black to the right of "KID" with black horizontal lines above and below the text. Below "SMALL," "KID," and "BATCH," the wording "WHISKEY" is written in a stylized black text with a black 3D outline. Below "WHISKEY," the phrase "AMERICAN BLEND" is written in white font inside of a black rectangle. The designs and text appear on a burnt orange/yellow background with blackened edges around the perimeter.