The mark consists of an ornamental frame, with white and brown outlines , and brown ornamental designs on the top and bottom edges. The inside of the frame is shaded in in brown and has a picture of an elderly man in the center. The man is aiming and holding an plate full of cannoli pastries. His image is black and white, the cannolis are also black and white. The man is wearing a white baker's uniform and has a beret on his head. On either side of his image are three cannoli pastries, also colored black and white and different shades of grey. Below the image of the man is a blue ribbon banner with thin black outlines and the phrase CASA DI CANNOLI on it in the center. The phrase is written in cursive, stylized letters in black, with the fist letter of each word capitalized. On the top of the ornamental design of the frame is a blue circle with a think black outline. Inside of the circle is the phrase POTITO'S ITALIAN AMERIAN PASTRIES & BAKERY. POTITO'S is written in stylized, cursive black letters, right in the top center portion of the circle, right below it, aligned to the right is the phrase ITALIAN AMERICAN PASTRIES in lower case, standard font, black letters much smaller than the other phrases. This phrase is followed by a black line which is broken up in the center by the & symbol, also in black. The line is followed by the phrase BAKERy is the stylized, cursive black letters, similar to the phrase POTITO's.