Platform as a service (PAAS) featuring computer software platforms for bringing together communities and businesses within or near those communities for the purpose of raising funds for the communities or community events by driving customers to the participating businesses, for the purpose of enabling communication, including mobile communication, and for the purpose of increasing the value proposition of the goods and services offered by the participating business; computer services, namely, hosting an interactive web site that allows users to bring together communities and businesses within or near those communities for the purpose of raising funds for the communities or community events by driving customers to the participating businesses, for the purpose of enabling communication, including mobile communication, and for the purpose of increasing the value proposition of the goods and services offered by the participating business; providing a social networking website which features technology that enables users to give charitable financial gifts to others