The mark consists of a design of a white oval shaded predominantly with a purple oval, within which is a design of a profile of girl's head with a pink, green and black flower in her hair. Her hair is orange, pink, yellow and black. The girl's face is beige and is outlined in black. Her eye is depicted in blue, white and black. Her cheek and mouth are in pink. The design is superimposed over a white horizontal line, above which is shaded in teal and below which is shaded in orange. In the orange portion below the design element, is the wording "ONCE IN A LICETIME" in purple lettering stacked above the wording "STRESS FREE LICE REMOVAL" in black lettering, all stacked above the wording "FOR THE ENTIRE FAMILY!" in black lettering. There are polka dots in light orange throughout the orange portion of the background.