Advertising and marketing; advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; design and production of the advertising content of banners and signs for advertising, promotional, or marketing purposes; advertising, promotion and marketing services in the nature of e-mail campaigns for others; website and website traffic optimization; search engine optimization; business reputation management and improvement services; customer targeting services and customer profiling services, namely, targeting customers by demographic, location, and web site on social media channels and networks of publisher websites with content and promotional offers; publishing of advertising texts; data processing and business management related to e-mail marketing; business consultation and management regarding marketing activities and digital strategy; development of marketing strategies and concepts; business consultation and management regarding marketing activities and customer communications, acquisition, engagement and loyalty; notification and publishing of marketing information and promotional events for businesses, namely, publishing marketing information on social media channels, email lists, newswires and information aggregation websites, event aggregation sites, coupon sites and mobile applications and information directory websites; conducting marketing studies and research surveys; cooperative advertising and marketing services; custom writing services comprising public relations and marketing materials; marketing plan development; marketing services, namely, providing informational web pages designed to generate sales traffic via syndicating and linking to those pages on newswires and the web, building links to the pages and sharing them on social media, email lists, networks of publishers and news aggregators and local directories; multi-level marketing business services; direct marketing advertising for others including direct marketing services; promoting, advertising and marketing of the websites of others; marketing of websites of others; development of marketing for others, through proprietary and secondary digital communication channels; mobile and digital advertising and marketing services, namely, creation of marketing tools designed to increase a company's knowledge of customer segments, advertising strategy and sales strategy, preparation and realization of mobile and digital media and advertising plans and concepts, business mobile marketing consulting services, conducting marketing studies, development of mobile and digital marketing strategies and concepts, mobile and digital statistical evaluations of marketing data, namely, aggregating and analyzing marketing campaign data across customers and channels to provide trends, insights and information specific to an industry and/or specific customers and campaigns, namely, search rankings on search engines, map applications; social media statistical information and engagement across multiple social media channels; email marketing statistical information; content engagement metrics

Planning, design, development and maintenance of online websites for third parties; platform as a service (PAAS) featuring software platforms that provide temporary use of on-line nondownloadable software for creating, managing, targeting, tracking, analyzing, optimizing and servicing media planning, media buying and marketing efforts of others for digital and mobile media; platform as a service services (PAAS) featuring software platforms for use in decision, support, analytics and optimization of mobile advertising and digital media and for use in facilitating the placement of targeted mobile advertisements and content; providing temporary use of online, non-downloadable software for sales, marketing and business promotion purposes, namely, optimizing content and digital advertising across multiple online and mobile channels and monitoring performance across online and mobile channels; computer services, namely, providing online non-downloadable software for the creation, management, and monetization of advertising campaigns related to websites and mobile applications; providing temporary use of online, non-downloadable software featuring software for monitoring website and mobile application activity and managing, monitoring, and optimizing the performance and effectiveness of websites, mobile applications and online marketing campaigns; platform as a service (PAAS) featuring software platforms for use in creating, serving, managing, targeting, monitoring, analyzing, and selling advertising and implementing advertising campaigns; platform as a service (PAAS) featuring software platforms for providing use of web analytics and website diagnostics, mobile device analytics and mobile application diagnostics; consulting services, namely, marketing positioning, search engine optimization, social media management, social reputation management, directory optimization, content development, brand marketing, email marketing, coupon and promotional marketing, event marketing and local online marketing strategy in the fields of data and analytics; platform as a service (PAAS) featuring software platforms for e-mail management, email marketing, e-mail customer relationship management; platform as a service (PAAS) featuring software platforms for reporting and analytics on customer engagement, growth and opportunity analysis